kathy ireland® Exhibits
Helped to enhance the partnership the ExpoMarketing and kathy ireland® by designing and creating an integrated brand image for kathy ireland® Exhibits by ExpoMarketing that reflected the professionalism of both kathy ireland® Worldwide and ExpoMarketing. Maintained clear communication with the kathy ireland® Worldwide executive team. Designed and developed a fully responsive website using PHP, HTML5, and CSS3. Worked with a copywriter and marketing director to create marketing materials for the 2015 Licensing Expo. Worked with a exhibit designer to create a concept that would appeal to the audience of kathy ireland® Exhibits by ExpoMarketing. Created an inspiration book, showcasing the features and benefits of the booth design, all while maintaining the brand identity.
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